A web designer considers a wide range of issues while building your site, and is always asking questions about...
Does the site have a unified theme that is consistent? Do the colors harmonize with one another? Is the graphic style appropriate to the business or topic? Does the site effectively “brand” the business product or service in the customers mind?
Is the site structure logical and easy to navigate? Are primary navigation tools placed in consistent locations on every page? Can users get from one place to another without using their “back” button. Are pages designed to minimize scrolling?
Are graphics and colors harmonious? Are images optimized for faster loading without sacrificing quality? What file formats should be used for preparing graphics? Is animation used effectively?
Are page layouts interesting and varied. Are fonts consistent and easy to read on all platforms and browsers? What is the optimal screen resolution for the design, and how will it look on lower or higher res screens? Are cascading style sheets (CSS) configured properly?
5) Components: Will Java script, PHP or CGI be needed to enable forms or navigation?